Tyga leaves OnlyFans for his money.
A day after the social media platform announced that it would ban sexually explicit content, Tyga announced that he was deleting his OnlyFans account and launching his own content platform.
Its new subscription-based service, myystar, will allow its creators to post sexually explicit images. The platform, which is slated to hit the market in October, will only take 10 percent of the creators’ income, as opposed to OnlyFans, which takes 20 percent.
“I know how many people make a lot of money with OnlyFans, and that’s where most of the income is,” Tyga told Forbes. “I want to give hope to these people.”
On Thursday, OnlyFans announced that it would be preventing content creators from posting explicit photos and videos due to increasing pressure from banking partners and payment providers. “To ensure the long-term sustainability of the platform, we need to develop our content guidelines,” said the company.
Tyga made millions of dollars on his $ 20 per month subscriptions and was reportedly the fourth top earner on OnlyFans before leaving the platform. He’s made about $ 8 million so far, according to Influencer Marketing Hub, behind ex-girlfriend Blac Chyna, Bella Thorne and Cardi B.
Tyga teamed up with OKFOCUS Creative Director Ryder Ripps, who worked with Travis Scott, Kanye West and Pop Smoke to create myystar. In addition to explicit photos and videos, the platform will host content from podcasters, comedians, athletes and musicians. Creators will also be able to sell NFTs.
In December, Tyga started his management and lifestyle company OnlyFans TooRaww with over two dozen customers. He plans to recruit myystar talent by invitation only to get started.